In general practice, consulting provides a person with expertise in exchange for a fee. IT consulting services help businesses to assess technology strategies, before investing, defining their own, in line with their broader and long-term business goals.

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A major element different from Consulting is that Professional Services is providing solutions. A business has expanded and decided to invest in new technology, A professional service Presales Consultant will study and evaluate in Multitude of the business before the solution is proposed, a plan that will make the technology work for the organization with its current technology and future proof it.

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Others like the Project Manager oversees and orchestrate the most efficient viable plan to deliver the project. 

With the complication of today's tech solution, it is not simply a "plug n play n forget" instantly kind of thing, many require good integration planning.

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Professional Services encompass several roles. You are getting instant knowledge and experience from Subject Matter Expert, not a paper notes for direction.

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For instance, how to bring out the best of MS Teams to enable your mobile workforce fully utilize the remote working advantage, while still can relicts the real-time performance and sales figures for Management decisions, securely. Instead of just "connecting".